Downtown St. Cloud Farmers Market Launch

Our client had just three weeks to prepare for opening the new Downtown St. Cloud Farmers Market.  Everly Marketing spearheaded the creation of an engaging logo and orchestrated a dynamic Facebook awareness campaign, resulting in an impressive turnout of over 60 vendors and 1,200 enthusiastic attendees during the inaugural weekend. 

Additionally, Everly Marketing has secured several long-term sponsorships with Orlando Health St. Cloud Hospital's Kids Zone. We continue to manage the market's social media platforms, driving more traffic to events and helping to increase vendor count.

At Everly Marketing, we are actively engaged in the dynamic realm of strategic planning, shaping the marketing landscape for Clermont Main Street (CMS) and its diverse sub-brands, encompassing Farmer’s Market, Wine Stroll, Food Trucks, Membership, and all other events. Our team identifies target markets, crafts corresponding messaging, and meticulously develops and activates the advertising and marketing budget for CMS and its sub-brands. With a keen eye on execution, we navigate the year-long marketing plan, all while proficiently managing the marketing budget in collaboration with the Executive Director. In the first year of managing CMS's marketing, we were able to increase social media reach by 53% to 2.2 million, engagement across platforms increased by 100% and increased website visitation by 80,000

We helped put the new AdventHealth HealthPark and ER in Clermont at the top of minds of Lake County residents.  As the marketing ambassador for the brand, Jill developed relationships with local schools, sports teams, 55+ communities, churches and Lake County businesses.  From activating at local events to hosting FAM tours in the health park and ER, our team provided boots on the ground for the corprate marketing team for nearly three years.

 We've been working with Dash Sports for over four years and have grown Kimberly's business exponentially through multi-year partnerships, medical provider nights, pr campaigns,  social media, advertising co-cops, and community engagement.  We developed the Dash Sports website in 2020 and have continued to update, optimize for SEO and grown social media reach from 50,000 to 313,000. 

Finding the right strategic partners for The Florida Run was the goal and we were able to secure two multi-year sponsorships right out of the gate.  We've found that offering lower exhibit spaces to create a fun post-race expo area paid off and keeps participants hanging out and visiting vendor and sponsor tents. Exhibitors love the face-to-face interaction and have come back as higher level sponsors time and time again.